Tag Archives: LinkedIn Mobile App

5 major components of the LinkedIn profile on the mobile app

And how it differs from the computer application.

LinkedIn Phone

I am not the first person to say that LinkedIn’s computer application is migrating to its mobile application, but I’m convinced that within five or so years the majority of us will be using our mobile app more. At present, the mobile app is used by 50 percent of LinkedIn members.

Earlier I wrote about the five LinkedIn mobile app features you need to learn. This post will address the differences between the computer and mobile app.

1. Snapshot

michael spenceThe Snapshot area of your mobile app has one significant difference over the computer; your current, or previous, position is not listed. (LinkedIn no longer makes the distinction between current and past employment.) This is an irritant, as visitors to your profile can’t immediately see where you work/ed.

There’s an aesthetic difference between the two, the background photo is smaller on the mobile app. You must take this into consideration when you post your beautiful mountainside photo and are unable to show what is visible on the computer.

The user’s photo on the mobile app is actually in good shape; in some cases better than the computer. I notice more clarity when comparing my photo on the app and the computer.

2. Summary

My biggest pet peeve with the Summary is that it is located in the Snapshot area of the mobile app and computer. I’m not quite sure what it’s called now…Introduction? Another pet peeve is that it can go missed if your visitor doesn’t know what it is. Like the computer platform, the Summary area on the mobile app must be expanded in order for your visitors to read all of it.

Unfortunately only approximately 10 words are visible on the mobile app. What this means is that you need to show your value within the limited numbers of words it offers.

Michael Spence (above) shows his value by beginning his Summary with, “I help executives accelerate growth by improving employee experience.” This immediately makes a value statement.

The Summary of your computer displays approximately 39 words. Which isn’t a great improvement over the mobile app, but it allows you to be less stingy with your words.

You are still able to utilize 2,000 characters with the mobile app. So your kick-ass Summary can be expanded. It will just take some scrolling for visitors to see it in its entirety.

3. Experience

Experience AppOn the mobile app all your positions under Experience must be expanded. This requires a two-click process in order to access all jobs.

If visitors are unaware of this, they may miss your job descriptions; thinking you only listed your title, place of employment, and years of employment.

In contrast, the computer shows you full-blown first to five job descriptions. (Recently LinkedIn made the wise move of expanding more than just the first job description.)

4. The Rest

Education and VolunteerismEducation and Volunteer on the mobile app provide the same information, but like Experience you must click multiple times to open the full view of an education and volunteer description. Given the limited size of the mobile app, this is understandable.

Featured Skills & Endorsements on the mobile app is relatively the same as the computer. You have the ability to arrange yours skills however you’d like. Only the top three are visible, as with the computer.

Recommendations reveal only one person, whereas the computer application reveals two. No huge difference here.

Accomplishments was the worst decision LinkedIn made, other than anchoring all the sections on the mobile app and computer. Within Accomplishments are some features that could (and were) be sections in themselves. Such as:

  • Certifications
  • Projects
  • Organizations
  • Publication
  • Courses
  • Honors and Awards
  • Patents
  • Test Scores
  • Languages

5. Editing Capabilities

Editing your profile on the mobile app is limited, of course. For example, you can’t move positions you’ve held up or down like you can on the computer. Making major changes to existing text on your profile would be better done on your computer.

Similarly, entering entire sections would best be done first in WORD and then copied to the profile. So, unless you need to correct a typo you spotted on you profile, it would be best to make any edits on your computer.


This post wouldn’t be complete if I didn’t mention some strengths of the mobile app, such as displaying what you’re available for. My example, Michael Spence, shows he can be contacted for advising companies, contracts & freelance projects, and paid consulting. This seems to be missing from the computer application.

For the most part, the mobile app provides the same functionality as the computer, but in a smaller version. It’s mobility makes it easy for visitors to see your profile when away from their computer. Which is what they may prefer doing.

 

 

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5 LinkedIn mobile app features you need to learn

In an earlier post I compared LinkedIn’s mobile app to the desktop platform. While the desktop (laptop included)  is more widely used than the app, the app is gaining ground with a little less than 50% turning to their mobile phone to connect with LinkedIn.

LinkedIn Phone

Personally I use the app the approximate amount of 50%, as I’m constantly clicking the icon on my phone throughout the day. LinkedIn’s app makes it too easy to stay connected. I’m not complaining though; I enjoy staying connected with my network, reading articles of interest, etc.

In the aforementioned post I addressed the Home functionality of the mobile app versus the desktop. Obviously the desktop offers more functionality, but the app has become more versatile. We’ll look at the following features:

  1. My Network
  2. Messaging
  3. Announcements
  4. Jobs
  5. Companies

The first noticeable difference between the mobile app and the desktop is that none of the features are titled on the app. But the icons are so intuitive that there’s really no need for titles, and I imagine the desktop is going to do away with the titles in the near future.

My Network

navigation bar app My Network

My Network on the mobile app is more difficult to navigate than on the desktop. Clicking on the icon brings you to a view of the number of your connections. You’re given the option to  Add contacts, which allows you to send mass invites to your email list. Visible is recent invitations; and below it People you may know.

Note: Clicking on View of connections, you can only sort them by First name, Last name, and Recently added. However, you can’t filter your connections as well as you can with the desktop platform.

To filter your connections, you have to search for people by using the Search feature. This will bring you to a list of your first degree connections. (Inexplicably my number of connections in this view was less than the number I have upon clicking on the icon.)

Filtering connections app

The tricky part about filtering people using the mobile app is identifying the Filter icon (circled to the left).

You don’t have as much filtering capabilities with the mobile app as you do with the desktop, but you can search for:

  1. Connections (degree of connection)
  2. Location
  3. Current companies
  4. Past companies
  5. Industries
  6. Schools

Messaging

navigation bar app Messaging

The most noticeable difference between the mobile app and the desktop for messaging is that the app’s version is truncated. Only by clicking on your connection’s message can you read the stream of conversation. On the desktop you can see multiple connections. But this is expected, as the desktop has a larger surface.

Both the mobile app and the desktop allow you to search by Unread, My Connections, InMail, Archived, and Blocked, albeit in a different order. (Are you getting the sense that the desktop platform is becoming more like the mobile app?)

With both mobile app and the desktop, you can respond to Inmails by choosing Interested, Maybe later, or No thanks.

One noteworthy difference is that the mobile app has a feature that suggests an opening verbiage for messages, such as, “Hi (name), I notice you’re also connected with (name).” This feature  is akin to LinkedIn’s default invite message. No thanks.

Notification

navigation bar app AnnouncementsThis feature allows you to see what your connections have been doing:

  1. Who’s mentioned you in a post
  2. Liked your post, liked a post that mentions you
  3. Is starting a new position; and
  4. Commented on (someone’s ) post

The differences between this feature on the app and desktop are negligible and hardly worth mentioning. However, there is one major difference: the desktop seems to lag behind the mobile app. In other words, the streaming is slower on the desktop than the app.

Jobs

navigation bar app JobsPerhaps the most difficult mobile app feature to navigate is Jobs.

My suggestion is to forego the suitcase icon and simply use the Search feature.

The Search feature allows you to find jobs, say in Accounting, and then narrowing them down to Location (allow your device to identify your location, if you like), and if you want to take it further, filter by:

  1. Most relevant
  2. Most recent
  3. Determine how many miles you are willing to travel
  4. Only show jobs with which you can apply Easy Apply
  5. Date posted
  6. Company
  7. Experience level
  8. Job type
  9. Industry
  10. Job function

When you’ve chosen the job to investigate, you’ll notice—because of the limited surface—the mobile app is not as robust as the desktop version. Some similarities are:

  1. Number of first degree connections
  2. Number of alumni
  3. Job description
  4. The person who posted the job
  5. Jobs people also viewed
  6. Easy Apply

What you don’t get with the phone app are:

  1. Video of the company
  2. Meet the team

Companies

Like the desktop, you have to use the Search to access your desired companies. The most important reason to use Companies is to locate people who work for your target companies, which is a bit more cumbersome with the mobile app than the desktop.

People filter AppTo do this you must type the company name into Search and choose People, and then use the Filter tool, as shown above. You can filter by:

  1. Connections (degree)
  2. Connections of
  3. Locations
  4. Current companies
  5. Past companies (not shown)
  6. Industries (not shown)
  7. Schools (not shown)

The only benefit the desktop version offers is the ability to search by Keyword. The other filters are superfluous. Such as Profile language and Nonprofit interests.

In my opinion, this is the most important feature LinkedIn provides, whether on the desktop or mobile app. This is where real online networking happens. In fact, a blog post can be dedicated alone to using the Companies feature.


When you open the LinkedIn app on your smart phone, you’ll see the power, albeit limited, it has to offer. You’ll also see that the desktop version closely resembles the mobile app.

Next up is the differences between the LinkedIn profile on the mobile app and desktop.

 

LinkedIn’s mobile app versus the desktop: 8 differences

One gets the feeling that LinkedIn is migrating its desktop platform to its mobile app. Maybe not tomorrow, but gradually. The most obvious hint is the way the desktop’s interface increasingly resembles the app. We noticed this when LinkedIn launched its new, slimmed-down platform almost a year ago.

LinkedIn Phone

We also noticed enhancements made first to the mobile app, such as photo enhancement and video features. If I were a betting man, I’d say the demise of the desktop platform is nearing the end. Maybe not for awhile, though.

Is this a good thing? It is if you prefer to use the app. Personally, I use the app approximate 50% of the time, which falls in line with the figure Forbes.com gives. My phone is on me all the time, where as my laptop isn’t. This is perhaps why the mobile app is gaining more popularity; its convenience.

Recently I asked my workshop attendees how many of them are using the app. Only a handful of them raised their hands. The concept of LinkedIn on the move hasn’t entirely caught hold, which is unfortunate; because if you’re not using the app, you could be missing opportunities.

The similarities are immediately apparent when we look at the navigation bar from the desktop and mobile app versions respectively.

Top Navigation Bar

Top Navigation Bar phone

Both versions include Home, My Network, Jobs, Messaging, and Notifications; although not in the same order. As well, the icons are identical. Let’s look at the limitations, similarities, and advantages of your Home page on the mobile app.

Home

Limitations

1. Search is limited. Like the desktop version, you can search for Top, People, Jobs, Posts, Companies, Groups, and Schools. But that’s as far as it goes. There are some limitations. For example, when I searched for my school, I am unable to locate Find Alumni. This is because it doesn’t exist on the app.

As well, searching for positions is easier on the desktop. I searched on the app for accountants and when I chose Easy Apply, I was prompted to install a “LinkedIn Job Search” app.

Find Alumni and Searching for jobs on the app are topics for another post.

2. You can’t write or edit articles. One disappointing aspect of the phone app is the inability to write or edit an article. You can, however, read and check out the stats on your articles using the mobile app; but if you want to write or edit one, you’ll have to wait until you’re at your desktop.

3. Finding groups on the app is cumbersome. On the desktop the process is straightforward; you simply go to the Work icon. Not so with the app. You must type your groups individually in the Search field to get to them.

(By the way, when I questioned someone from LinkedIn about the future of groups—why they’re hidden in Work dropdown—he told me, ‘They’re on hold.'”)

4. Views of your visitors and latest posts are not available on the app. You don’t have the ability to see the number of people who’ve viewed your profile in the past 90 days. You also can’t see how many views the post you shared most recently received. In order to see this information, you must go to your profile where it is listed in Your Dashboard.

Similarities

Home view phone

5. Posting updates is no problem. Do you want to post an update? Not a problem with the app. Just click on the icon of the pen and paper at the lower right-hand corner.

We’re all aware of how to share an update on the desktop; the field in which you write your updates says, “Share an article, photo, or update.”

If you want to Like, Comment, or Share an article; LinkedIn gives you the capabilities for that on the mobile app.

6. Searches are decent on the phone app. With the desktop, you have the ability to search for people by location, current and past companies, industries, profile languages, and schools. The only criterion you can’t search by is languages.

Advantages

7. You can post a video with the phone app. This hasn’t yet taken hold like LinkedIn thought it would. But it could be a great feature (one that already exists on Facebook), that allows people to report their thoughts anywhere in the world. This feature is currently not available on the desktop version of LinkedIn.

8. It’s easier to get to your profile with the app. No matter which page you’re on with the app, clicking on your photo at the top right-hand corner brings you to your profile. On the desktop, once you leave your home page, you must click your photo at the top right-hand corner for a drop-down that allows you to chose “View Profile.”


Overall, LinkedIn’s mobile app offers you powerful features that will get you by as you’re waiting for your daughter to get out of dance rehearsal. Are there limitations? Certainly there are. But I think LinkedIn will improve the functionality of the app.

Next we’ll look at the differences between the My Network, Messaging, Announcements, Jobs, and Companies features.

A compilation of 18 LinkedIn posts to help you with your job search

If you’re a beginner on LinkedIn, or even well versed on the platform, these are posts I’ve written which can help you use LinkedIn more effectively. As LinkedIn makes changes to its platform, I will update these posts to provide you with relevant advice.

LinkedIn Flag

5 steps to connecting with LinkedIn members

How do you connect with people on LinkedIn? And what are the five steps to take to connect properly. Learn about the feature “Connections of” and how it can be a game player when you’re asking for an introduction or making a “cold call” connection.

8 ways to keep the LinkedIn process from breaking down

In this article I compare building your LinkedIn profile to painting a fence. Great fun writing this one. But seriously, these are the major components to be concerned about.

5 major components of the LinkedIn profile on the mobile app

LinkedIn members need to be aware of the LinkedIn mobile app, as it will soon surpass the use of its computer application. This is one of a three-part series that discusses the LinkedIn profile on the mobile app.

5 LinkedIn mobile app features you need to learn 

Although the LinkedIn mobile app doesn’t offer as much functionality as the desktop version, it is a powerful platform. Check out the differences between the two.

LinkedIn’s mobile app versus the desktop: 8 differences

One gets the feeling that LinkedIn is migrating its desktop platform to its mobile app. Maybe not tomorrow, but gradually. The most obvious hint is the way the desktop’s interface increasingly resembles the app. We noticed this when LinkedIn launched its new, slimmed-down platform almost a year ago.

7 faux pas you may be committing on LinkedIn

LinkedIn is not kind to people who commit certain faux pas. Shall we say the LinkedIn police are watching. Be sure not to post irrelevant information, for example. There are six more.

10 steps toward a successful LinkedIn in Strategy

This post highlights 10 of the most important steps you need to take to be successful on LinkedIn. Read part one for the first five steps and then part two for the final five steps.

How to brand yourself with your LinkedIn profile

Part 1 of this series. Creating a profile that brands you is the first step in your LinkedIn campaign. It must include a photo, value added Summary, accomplishment-based Experience section, and other sections that can add to your brand.

How to brand yourself by connecting with others

Part 2 of this series. When hiring authorities look at your profile and see that you only have 30 connections, they’re going to move on to another candidate. Why? Because you’re not in the game. You’re not initiating and nurturing relationships.

6 ways to brand yourself by being active on LinkedIn

Part 3 of this series. To stay top of mind, you must engage with your connections. There are a number of ways to do this. You can share articles you find relevant, share industry advice, ask questions, contribute to discussion on your homepage and/or in groups, and more.

There are 5 LinkedIn contributors; which are you?

Have you ever wondered if you are contributing on LinkedIn enough or too much? Discover which type of LinkedIn user you are.

To share is Golden: 8 reasons to share others’ posts

Sharing what others write is a benefit to not only that person, but a benefit to you as well. You come across as someone who cares about your LinkedIn community. This post includes names of people who are great curators.

9 facts about LinkedIn lite profile vs. the LinkedIn profile we knew

This is one of the more popular posts I’ve written. It addresses the way LinkedIn’s profiles have changed. Even as I’m writing this, I’m sure LinkedIn is making more changes.

Three reasons why the LinkedIn Summary is key for career changers

If you’re changing your career, you’ll want to utilize every character in the Summary and explain your career goal.

The 39 most important words in your LinkedIn Summary*

In this popular post, I address the first 39 (approximately) first words of your Summary. Find out why they are important. This post is a good one to read after the previous one.

Great news; LinkedIn expands the extended Experience section

With the changes  that have taken place to LinkedIn, the company makes right on one change it’s made. Now they might want to return the ability to move the sections on the profile around. Read the next post as well.

5 ways LinkedIn Lite’s anchored sections are hurting its members

You can’t move the Experience section on your resume, nor the Education, nor Skills and Endorsements. What effect does this have on you?

Six steps to take when using LinkedIn networking for a job

You’re on LinkedIn. You’ve been told it’s a great way to network for a job. This post explains how to use LinkedIn to find a job by using LinkedIn.