The last tip looked at writing your accomplishment list. Today we’ll address creating your networking list of people who may help you find your next job.
By now you know that the best way to find work is by networking. Statistics from the Department of Labor show that networking accounts for at least 60% of your success, if used alone. Throw in online networking and you increase your chances of success.
The question is not if networking will help you in your job search; it’s with whom do you network? A simple answer is, everyone.
Here are the steps to take in developing your contact list and, just as importantly, following up with your contacts.
Make a list of the people with whom you worked or attended school. Don’t limit yourself to your most recent position; go back as far as 10 to 15 years. Also consider vendors and partners you may have done business with, or professors and teaching assistants you studied under.
Don’t forget the little guy. You may think that your managers, VPs, or directors are your best bet, but often times they are too busy to help. It’s usually your colleagues and people a level or two below you who have the time to spare and, quite honestly, care the most.
Consider everyone. Do you remember the mother of your daughter’s soccer teammate? The one who works at Raytheon? She might know of an accountant position in the works or that someone in marketing is on the outs. How about your convenience store owner who listens to his customers complain about not being able to fine good managers with business acumen? These people, along with family members, relatives, your plumber, and others can be a great source of networking.
These people are called superficial connections and often provide the leads necessary to get an interview. Too many people tell me they are only networking with past colleagues and supervisors, but it’s natural networking that may grant you success.
Develop new contacts by attending local networking events. This will take getting outside your comfort zone, but to bring new people into your fold; you’ll need to expand your reach. The best people to be around are people who are currently employed and own their own business. Local business networking events and chamber of commerce meet-ups are ideal for networking with people who are aware of the goings-on in the labor market.
Once you’ve made contact it’s important to follow-up with your new connections. A timely phone call placed to inquire about your contact’s daughter’s soccer game is a nice touch and will keep your name fresh in her mind. There is no harm in mentioning your employment status, but don’t inquire about any job openings at her company. “Do you know of anyone I should contact?” is a fair question, but don’t put on the pressure—it’s a sure way to lose a contact.
The secret behind online networking is to reach out to people who can be mutually helpful and then make personal contact with them. Many people feel that virtual communications will suffice in the networking arena. This is a mistake. People don’t get to know you unless they hear your voice or meet you in person. Agreeing to meet for coffee or at a contact’s office shows commitment on your part. Get outside your comfort zone.
Next Friday we’ll look at making your company list.