7 ways to drop the ball in the job search

mistakegirl

I’m not known for my etiquette. For instance, I often forget to send birthday cards to family members,; or I forget their birthdays entirely. When I’ve forgotten birthdays, I’ve essentially “dropped the ball.”

There are a number of ways jobseekers “drop the ball” in their search. They may not be aware of the mistakes they’re making, or they simply may not care. But it only takes dropping the ball once to lose out on an opportunity. Here are seven mistakes that come to mind.

1. Don’t update their résumés to reflect the job requirements. Some of my customers admit to sending a cookie cutter résumé, or one-fits-all, to a prospective employer because it’s the easy thing to do.

Not recommended. It’s sort of like giving someone a Valentine’s Day card that you’ve given your loved one the year before…and the year before that…and the year before that. In other words, you’re not showing any love.

Employers hate receiving résumés that aren’t written to them, ones that don’t address their needs and concerns. So make the extra effort when writing the most important document you’ll write until you land a job.

2. Don’t send a targeted cover letter. Again, like the résumé, the cover letter must reflect the skills and experience that are needed for the particular job. Your cover letter is a great way to tell your story and point the reader to the key accomplishments on your résumé.

One customer of mine sheepishly admitted that she once sent a cover letter with someone else’s name on it. That’s just plain embarrassing but goes to show you that care goes into writing and addressing the requirements of the job.

3. Fail to follow up after sending the documentation. Unless the employer strictly says, “No phone calls, please,” follow up to see if she has received your material. Employers aren’t dumb; they know why you’re calling. You’re calling to put a voice to the résumé and cover letter. In that case, make sure it’s a good voice.

Be prepared to talk about your interest in the job and company, but most importantly be prepared to state what makes you better than the hundreds of other applicants for the job. Have your personal commercial ready to deliver, a commercial that’s tailored to that particular job.

4. Avoid networking. Even though you’ve heard over and over again that networking is the most successful way to land a job, you would rather apply for jobs online. Guess what, the majority of jobseekers are applying for jobs online, and these jobs represent 20% of all jobs available in the job market.

The best way to land a job is to penetrate the Hidden Job Market by networking. Employers would prefer promoting their own employees, but if that isn’t possible, they’ll turn to referrals. The only way to be referred is by knowing someone at the company or knowing someone who knows someone at the company.

Networking doesn’t come easy to everyone, nor do some people like it; however, it must be done. You don’t necessarily have to attend networking groups, but you should make it part of your daily routine. Network wherever you go, whether it’s at a sporting event, your religious affiliation, your dentist’s office, a social gathering.

5. Aren’t taking LinkedIn seriously. I know this is tough for those qualified jobseekers who don’t know what LinkedIn is and don’t understand why it’s important in the job search. I see the dear-in-the-headlights look on my LinkedIn workshop attendees when I ask them how their profile matches up.

These are people who are curious about the application—how it can help in their job search. Well, it can’t help if your LI profile isn’t up to snuff. Rather it can hurt. Here are a few ways it can hurt: 1) it’s identical to your résumé in that it doesn’t provide any new information; 2) it isn’t fully developed; 3) you only have a few contacts or recommendations. There are many more mistakes you can make with your profile.

As a side note, the other night I was talking to a recruiter from RSA who said he spends every day on LinkedIn looking for people to fill his software engineer positions. One point of interest: he told me Monster.com is dead to him. This is how important LinkedIn has become.

6. Don’t prepare for the interview. At the very least you should research the job and the company so you can answer the difficult questions. Take it a step further by gathering insider information on the job and company. Some of my customers have been savvy enough to use LinkedIn to contact people in the company.

However, the night before you can’t locate your interview outfit. You haven’t taken a drive by the company to see where it’s located and how long it will take you to get there. How many times were you told to practice answering some of the predictable questions you may be asked? Again, can you answer questions like, “Why should I hire you” or “Can you tell me something about yourself”?

7. Don’t send a follow-up note. This one kills me. After all the hard work, you don’t follow through with a Thank-You note that shows your appreciation for being interviewed, mentions important topics that were discussed at the interview, or redeem yourself by elaborating on a question you failed to answer. I tell my workshop attendees that the interview isn’t over until they’ve sent the Thank You note.

Don’t drop the ball for any of the aforementioned reasons; instead keep focused on one of the most important times in your life. My not sending birthday cards to my relatives, or even forgetting them all together, is minor in comparison to losing out on an opportunity.

14 traits of a winning LinkedIn group

Your GroupsI’ve talked to my workshop attendees about the importance of participating in groups until my advice sounds like a mantra. “You’ll only benefit from a group if you participate,” I tell them. “Start discussions, contribute to discussions, network within your groups…blah, blah, blah.”

But here’s the thing: why should we participate in our groups if they don’t add value? If we’re the Top Contributor for weeks running, doesn’t it mean no one else is pulling their weight? Further, does this say no one cares enough to be part of the community?

As the owner of the group, you are responsible for its growth and productivity. And if it gets to the point where you run short of time and can’t monitor or contribute to every discussion, assign people who are dedicated and will keep your group vibrant.

Recently I inherited a group, and I reflect on the responsibilities that go with owning a group (I already own a group). Can I handle taking on another group? Will I make the members happy to be part of the group? Can I find people who will manage it when I run out of time? To run a winning group:

  1. Big doesn’t necessarily mean better. I’m talking about the number of members, of course. Many people think joining a group with hundreds of thousands of members is the way to go. It’s quality of members that matters, not quantity. A winning group has the best minds in the industry.
  2. Great discussions. This is a mark of a winning group. Discussion should be relevant but it doesn’t mean members can’t go off track and raise new issues. Thirty-nine comments are always a good thing; it indicates involvement. Let people feel comfortable introducing new thoughts, ideas, and advice.
  3. Conducive to networking. Winning groups promote virtual networking among its members, as well as direct communication. Groups are where members can communicate, even if they’re not first degree connections.
  4. Appropriate shared information. The group’s mission should be upheld, and group members should post discussions that are relevant. I left a group because even its members wondered if the information was appropriate.
  5. Attracting thought leaders and keeping them in your group. They’re the ones who keep it going with interesting discussions. Thought leaders add value to the group when they contribute to discussions—everyone listens. As a group owner or manager, add your two cents when a great curator provides newsworthy articles.
  6. Members feel welcome. A winning group makes its members feel welcome. The owner or managers should welcome new members by introducing them and encouraging introductions from them. It’s about creating a community.
  7. Hold members accountable for contribution. I write this with a huge grin on my face. Years ago I was removed from a group because I wasn’t participating at the rate at which I was expected. I had great respect for the owner for doing this and removed myself from eight groups.
  8. No SPAM. Spam is considered anything hinting of sales or self-promotion. This may be the breaking point where members start dropping like flies. The owner or managers can delete or move content to Promotions if the entry is spam.
  9. Group rules, but not stifling. Every winning group should have rules, but not rules that make members walk on eggshells. Rules, for example, on how to pose questions or start discussions are a bit Machiavellian. One group I’m in poses such rules. Maybe it’s time I exit this group.
  10. No pending submissions. I’m sorry, but if I submit a question, contribute to a conversation, mention a job, or post an article; I don’t want my submission to be reviewed. Trust those who contribute to the group…unless they break rule #2. In addition, some owners aren’t diligent about checking submissions, leaving people waiting for their discussion to show.
  11. Act quickly on people who want to join groups. Some owners and managers don’t clean house as quickly as possible. (Guilty as charged.) Winning groups act quickly on people who want to join the groups, not making them wait in limbo.
  12. Variety of contributors. In my group I love to see other contributors. I don’t want to be the only person whose face is covering the page—the top contributor. Winning groups have many people participating, contributing to its community.
  13. Jobs tab. Not common to all groups, but having a jobs section is nice for those who are looking for employment. It’s great when members contribute jobs that aren’t advertised, so group members are the first to hear about them.
  14. The articles shared must add value. Whether an article is one you read and enjoyed or one of your own, it must be well written and provide information of value. Include a question or statement with the article you’re sharing with a group.
  15. Get rid of the Promotions tab. Let’s face it, no one goes to the Promotions tab. It’ a wasteland where some legitimate contributions are banished to. If contributions are too promotional, they can always be banned. In some cases I want people to promote their upcoming job-search events.

Groups is perhaps the best feature LinkedIn offers. Some members encourage you to join the maximum number of groups allowed, 50, while others suggest joining only groups in which you can participate on a regular basis—I’m in this camp. Regardless of the number of groups you join, make sure the winning characteristics outweigh the losing traits.

If you think of any other attributes that make a winning group, let us know.

If you enjoyed this post, please share it on LinkedIn and Twitter.

Dear College Students, please read the following 10 LinkedIn tips

college students

Increasingly more college students are joining LinkedIn, and that’s a good thing. I only ask that they keep these ten tips in mind. 

Dear College Students,

If I could offer you some advice, it would be this: take a serious look at an application called LinkedIn. I suggest this because your demographic is still unrepresented on this platform. Facebook? You are well represented on this social medium. Twitter seems to be on the rise with you, as well as with younger folks. Heck, even my teenage kids are on Twitter.

I sincerely believe that LinkedIn will help you in the future. And if you think about it, there’s no time better than now to prepare yourself for the future. Isn’t that what you’re being taught in school, prepare for the future? If it were up to me, LinkedIn would be a required course. Maybe it will become part of the curriculum, but probably not for a while. Until then here are some strong suggestions:

  1. Get on LinkedIn immediately. Don’t think immediate gratification and forget about accumulating tons of “friends” and “followers.” It’s about making connections. LinkedIn ain’t sexy.
  2. Make an immediate impact with your branding title. “Seeking Employment” or “College Student at X college” is not going to do it. At least “Finance Major at X College | Aspiring CFO | Captain of Lacrosse Team | Dorm Advisor” would foreshadow greatness.
  3. Perception is half the battle, which means you will be judged on your photo. You’ll want a photo that will elicit confidence from potential networkers and employers; not one of you taken at Arizona State during a fraternity initiation with beer bong in plain sight.
  4. Some college-age profiles I’ve seen fail to tell a compelling story in the Summary section; rather they talk about enjoying their socialization process before going “Big Time,” not their aspirations of learning lean procedures or their philosophy of management.
  5. It’s hard to support a work history when students haven’t interned at Ernst and Young or Raytheon, but even working summers for the DPW demonstrates the hard work of toiling under the oppressive sun, removing roadkill from the road, and installing sewage pipes. Bottom line, show some type of work history in your Employment section.
  6. There’s no rule stating that you need to stick to the default setting of the profile sections. You might want to move the Education section to the top, below the Summary. There you can highlight Activities and Societies and Additional notes.
  7. This goes without saying; the world will be unforgiving of sloppiness. I recently saw a profile from a grad student who had approximately 10 spelling errors or typos in his Summary. I brought this to his attention and haven’t heard from him since. Oh well.
  8. Your LinkedIn profile now complete, it’s time to connect with quality people. Friends are nice, as are family members, but think future. Alumni, college professors (if they will), people who are currently working in your desired industry/ies, career professionals like me, etc. Check out the Find Alumni feature.
  9. Create a presence. I know many college students who are blogging on their topic of study and, hence, their future occupations. If you have great PowerPoint, Prezi, or YouTube presentations, post them on your Profile. Remember that it’s all about professionalism.
  10. This is my last bit of advice: be professional in everything you do with LinkedIn. No one on this application wants to know about your partying habits or fashion statements or see your photos of Spring Break. Sorry, it’s not about that.

My oldest daughter is off to college next year, so I hope she heeds my advice. Pinterest is fine, I tell her, communicating on Twitter is even better, but it’s LinkedIn that will help her network online. I haven’t seen LinkedIn offered as a core course at her school, but maybe I’ll make a strong suggestion.

Now read the follow-up to this article.

6 sources of accomplishments for your résumé

The other day one of my résumé writing workshop attendees told the group she couldn’t think of any accomplishments from her last job. As I’m known to do, I told her she wasn’t thinking hard enough. Silence.

She’s an administrative assistant and, like we’ve all heard before, she was just doing her job. I began by asking, “Did you reduce your boss’ stress?”

“Yeah,” she said. “He told me I organized his life. He’d be lost….”

“Do you have that in writing?” I interrupted.

She smiled. “He sent me e-mails saying this. They were really great to read.”

“Did you keep them? Forward them to your personal e-mail? Did you keep a brag e-mail folder?”

No she hadn’t. I’m not one to harp on past mistakes; but this was a mistake, and a good lesson for the rest of the group. I didn’t need to say more; the lesson was learned.

Normally we think of quantified accomplishments as the only ones that matter—they matter a great deal—but what others write and say about you also matters. Take the following accomplishment for an administrative assistant:

Created an electronic filing system that reduced paperwork and increased productivity, prompting the following statement from the VP of operations, “You’ve made this office much more efficient.”

There are very talented people who don’t have access to dollar amounts or percentages to quantify their results. This is where what their boss said can be used as an accomplishment. If this is the case with you, consider the following sources of accomplishments for your résumé:

  1. E-mail is fair game. If you’ve received e-mail from you supervisor that touts your accomplishments, hold on to it and store it in a safe place, like a brag e-mail folder. I do this when I get e-mails from my customers thanking me for the help I’ve given them.
  2. Voice-mail can be used, as well. If your boss compliments you, consider using it on your résumé and other written communication. You might want to get your boss’ approval before you use her words in a public forum; it’s only courteous.
  3. Performance reviews are an obvious source of fodder for your résumé. These are professional documents that are often placed in your employee folder, used to justify promotions and raises if your performance is consistently good. Receiving outstanding marks on your performance reviews are certainly reason to tout them on your résumé.
  4. Verbal comments from your former boss can also be used on your résumé as quotes. “Director of marketing commented, ‘Josh, your ability to build and foster relationships has helped Company X achieve the financial success we’ve striven for.'” It’s especially important that you’re both on board with this, just in case she’s questioned about it during a reference check.
  5. Thank you cards from customers/clients speak to your customer service and other skills you’d like to highlight on your résumé. Have you received cards that thank you for your help and caring nature, or assistance in closing a large deal? If so, ask the sender if you can quote him on your résumé.
  6. LinkedIn recommendations have been used by my customers as fodder for their résumé. Not all employers will see your LinkedIn recommendation, either because they’re not on LinkedIn, or aren’t Internet savvy; so take advantage of what your connections have written about you.

Given that it’s difficult to think about accomplishments that are quantified using numbers, dollars, or percentages; don’t discount what your supervisors and manages have written or even said about you. You may want to set them apart as quotes or integrate them with accomplishment statements. Keep in mind that some industries, particularly high tech, may not fond of quotes. To others, quotes carry a lot of weight.

Being selfish and 3 other tips on leading a successful job search

meAfter sitting with a customer to talk about her job search and realizing she wasn’t allowed to conduct her search the way she had to, I think it’s necessarily to remind all of you in the job search that nothing should impede your progress.

We often think of the job search as consisting of writing our marketing documents, preparing for interviews, networking, and using LinkedIn. But there are intangible factors that need to be considered by the jobseeker; the first of which is being selfish. Maybe this isn’t the optimal word, but it comes down to demanding the time you need to conduct a successful job search.

Being selfish (demand the time you need). This is one of the messages I impart to my Introduction to the Job Search workshop attendees. I tell them, “OK, I need to tell you something; and I want you to listen.”  And for effect I pause to make sure all eyes are on me. They must think I’m going to say something brilliant, but what I tell them is:

In your job search, you can’t let anyone get in your way of looking for a job. You can’t let anyone tell you to watch the kids or grandchildren. You can’t let anyone tell you to do some errands that will take up your whole day. No home projects, unless the pipes have burst. Do you get what I mean?

Almost everyone of my attendees nod in agreement; some lower their head and look at the desk. After another moment of pause, I tell them that there are other things to consider when they’re conducting their job search. Things other than their résumé and interviewing skills.  

Show a positive attitude. Throughout your job search, it’s important to display a positive attitude. The operative word is “display.” I’m not going to preach the importance of feeling positive and all happy inside. I’ve been unemployed and know how it sucks, so how you feel is really a personal matter.

I am, however, advising you to appear positive. This begins with the way you dress for the day. Because it is entirely possible that you may run into someone who may have the authority to hire you or know someone who has the authority to hire you, it’s important that you are dressed well. Not to the 9’s mind you, but certainly not in sweat pants and a Tee-shirt.

Other ways to show a positive attitude have more to do with your behavior, such as suppressing anger, wearing a friendlier countenance, making an attempt to be more outgoing, and (this is tough) not showing your desperation. One of my customers comes across as angry. He always mentions how long he’s been out of work when asked to talk about himself, a no-no when asked to explain the value you present to employers.

Dedication to your job searchIf you’re going to demand the time it takes to conduct your job search, you have to show your loved ones that you are serious about your job search; not rising late, lounging in you pajamas, watching Ellen, going out with the buds at night, etc.

How can you rightfully deny those around you who need your assistance when they don’t see any effort from you? You can’t. They don’t see any dedication in the job search from you, so naturally they’ll want you to pull your weight in other ways.

I ask my customers how many hours they worked a week when employed. Most of them report more than 40 hours. I then ask them if they need to dedicate this much time to their job search–to which they say yes. To their surprise, I disagree with them. Thirty hours a week is plenty, I tell them. Any more than this may lead to burn out. I say look smarter, not harder. But looking smarter requires a well thought-out plan.

Have a plan. The best way to strive toward a goal is by creating a Career Action Plan (CAP)  and following it as closely as you can. Sure there will be times when you slip and miss a date or change your plan around. This should not discourage you and cause you to abandon your plan. Your plan may look similar to this:

  1. Early-morning: take a walk or go to the gym, then eat breakfast.
  2. Mid-morning: attend a networking group, or go to workshops at your local career center.
  3. Noon: gather with some networking buddies for lunch (you can write these lunches off).
  4. Mid-afternoon: Volunteer at an organization where you’re utilizing your skills and learning new ones.
  5. Evening: eat dinner with family or friends.
  6. Early-evening: use LinkedIn to connect with more people.

Note: Your activities will vary from day to day, and you may include other activities, such as meeting with recruiters or using job boards or going door-to-door and dropping off a résumé (yes, this works); but the outline is similar.

When you show those around you your CAP they’ll realize you’re serious about your job search and will most likely encourage you to follow through with your objectives. Keep them updated during your week to show them your progress, or post it on the refrigerator. Most importantly you’ll feel better about your job search, especially if you’re meeting the majority of your objectives.

Being selfish…I mean demanding time for their job search…is difficult for some folks, who feel the need to be of help to others before helping themselves. But it’s a necessary component of a successful job search . Of course I stress to my workshop attendees the importance of supporting those around them when they have spare time…but only when they have spare time.

5 sections of a résumé and LinkedIn profile that show your value


valueIt’s often said that the employer is the buyer and you’re selling a product, you. As impersonal as it seems, it’s true. Your product is excellent. You’ve achieved great success in the past and will continue to do so in the future.

However, the buyer won’t know of your potential for greatness if you don’t present both a powerful résumé and LinkedIn profile. Because it is no longer enough to simply submit a résumé. No, you need both.

So which sections of your résumé and LinkedIn profile will effectively show your value to employers?

Résumé

In response to a job ad your, résumé will be the first document the employers will see, so your value must show immediate impact. If not, your chances of getting an interview are very slim. The following sections of your résumé will contribute to demonstrating your value:

  1. A value headline tells potential employers your occupation, as well as your areas of expertise. It quickly tells employers why you are the person who should be brought in for an interview. But it’s not enough.
  2. A Performance Profile section that contains more illustration of your skills and experience and less fluff will show you as someone who does rather than says. No more than three to four lines are necessary if your content is sound and relevant for the jobs you’re pursuing. Wow statements, accomplishments, always help to show your value.
  3. Key skills in your Core Competency section for the positions you’re pursuing. Highlight skills that are required for a particular position–perhaps 6-8–but also include tie-breaker skills. You must fully understand the requirements of the position in order to know which skills to list in your Core Competency section.
  4. Job-specific accomplishments in your Work Experience will effectively show your value to the employer. The more relevant accomplishments you have in this section indicate your ability to perform well in the future. While a grocery list of your former/current responsibilities might seem impressive, accomplishments speak volumes.
  5. Keywords and phrases common to each position will give your résumé a better chance to be selected by Applicant Tracking Systems (ATS). Don’t be so concerned about the ATS that you produce a résumé that is poorly written; strive for a document that is optimized for the search engine, as well as one that shows your written communication skills.

LinkedIn profile

A consistent message of your value demonstrated through your résumé also applies to your LinkedIn profile. While your profile and résumé are different, they are similar in how you deliver your value.

Erik Deckers and Kyle Lacy, Branding Yourself Blog, wrote about the power of LinkedIn, 20 LinkedIn Case Studies for Branding Yourself. So take it from them; LinkedIn can be a a great way to show your value.

  1. Like on your résumé, a Value Headline will tell potential employers exactly who you are, as well as what your areas of expertise. Your headline and photo are what visitors to your profile will see first. Together they must make a great first impression.
  2. Your profile Summary will be different than your résumé’s Professional Profile; it is written in first- or third-person, but it must brand you as someone who demonstrates direction and value to employers. To some this is considered the most important section of your profile. You’re allowed 2,000 characters, whereas your résumé typically contains 150 characters. Tell your story.
  3. List your outstanding technical and transferable skill in the Skills section. This section on your profile is similar to the Core Competency section on your résumé. The skills you list must show your proficiency, as opposed to your familiarity.You will be endorsed for your skills, but also request recommendations from your former supervisors.
  4. Your Employment section may be briefer than your résumé’s, highlighting just the outstanding accomplishments from each job. Accomplishments speak louder than simple duty statements and are the most effective way to show your value. Or you can duplicate your résumé’s Work Experience section. The choice is yours.
  5. Keywords are just as important to have on your profile as they are on your résumé. Employers will only find you if your profile contains the keywords they enter into Advanced People Search. Your goal is to be on the first four pages–10 profiles per page–to be found by recruiters and hiring managers.

Some additional components of your LinkedIn profile which will show your value are ones not found on your résumé. The most obvious is a highly professional or business casual photo. Another useful area of your profile is Media which allows you to share PowerPoint or Prezi presentations, copies of your résumés, videos, and various other files.

Push and Pull Technology. Combining both documents, will show your value more than if you use a résumé alone. The résumé to respond to job ads and your LinkedIn profile to pull employers to you will be the powerful punch you need in your job search. (Read about the differences between the resume and LinkedIn profile.)

7 interesting facts about LinkedIn Groups you should know

LinkedIn Groups3Which LinkedIn feature is your favorite for the job search? Is it Companies which allows you to locate and connect with people who can open doors for you? How about Jobs which, according to some, has become the second most effective job board, two notches above Monster.com. Or Who’s Viewed Your Profile, Find Alumni, Pulse?

There’s one I’ve not mentioned yet. It’s a feature that provides you with an arena to express your views, ask questions, share articles, connect or communicate with people who are outside your first degree connections, and more. Groups is high on the list of my favorite features, quite possibly my number one.

That said, I’m going to give you a rundown of Groups functions, some of which are very useful, others not very, and others a waste of time.

Your Groups’ Feed

Goups

1. Your Groups at a glance. When you first choose Groups in the Interests drop-down (silly that one of LinkedIn’s best features doesn’t have its own link), you’ll see a page that allows you to take immediate action. Rather than having to open a group, you can do the following:

Keep up with discussions. This is an easy way to see what’s going on in each of your groups (providing there are discussions happening) and contributing to said discussions. Depending on how much time you have on your hands, you can scroll and scroll down your screen to see if there is anything of interests.

start a discussion in GroupsStart a conversation (New). How easy can LinkedIn make starting a discussion in a particular group. Begin your discussion by selecting a title (LinkedIn provides some suggestions) and adding details, choosing a group (only one group. Sorry), and post it.

Manage your groups’ settings. This function allows you to rearrange your groups in the order you want them to appear. You can also adjust Member Settings, e.g., Visibility, Contact Settings, Update Settings, and Leave the Group. In terms of visibility, I tell my jobseekers to not show their Job Search groups on their profile. Rather the groups that are related to their occupation.

Open One of Your Groups and Go to Town

2. Discussions. Probably the best feature Groups has to offer, as it allows you to show your expertise through intelligent questions, thoughtful answers, relevant shares. One of my valued connections, Hank Boyer, constantly shows up on my Groups feed posting articles that are relevant to his connections.

3. Promotions. No man’s land. Promotions are ignored in most groups because any type of information posted and deemed as self-promotional end up here. One of my valued connections informed me that when he posts anything in a group I started, it is automatically placed in Promotions. I removed this page from my group.

4. Jobs. This is feature that is sometimes ignored by group members and, therefore, they don’t learn about jobs posted by their fellow members. I’ve sent messages to the members of my group informing them to look in Jobs, but this isn’t something that I can do on a constant basis.

5. Members. A valuable feature if you’re looking for someone whose occupation is closely related to yours. Type in “Project Manager” in the search field and you will be able to access the full profiles of group members who have “Project Manager” on their profile. Better yet, you can:

  1. Follow
  2. See activity
  3. Send message
  4. Connect

with any member in your group, even if he/she is a 3rd degree. I tell my workshop attendees that if they want to communicate directly with someone who’s not in their direct network, they can join a group of which the person is a member. The same goes for connecting with 2nd and 3rd degree connections.

6. Search. This is where you can search for discussions from the group’s members. When I want to search for a discussion started by one of my fellow group members, or when he’s been mentioned in a discussion; I type in his name in the field and am granted this information. There are other items you can search:

  1. Latest Activity
  2. All Discussions
  3. Manager’s Choice
  4. Discussions You’ve Started
  5. Discussions You’re Following
  6. Pending Submissions

7. Number of groups to join. I tell my LinkedIn workshop attendees that LinkedIn allows them to join up to 50 groups, but I advise them to join groups only if they will be active participants. This leads me to conclude that a good rate of participation should be at least once a week—whether you ask an illuminating question or answer one.

This further leads me to confess that I was once banished from a group because of lack of activity–yes, it’s possible. Thus, I made it my mission to participate in more groups or quit them. Should I get my hand slapped again, I will gladly apologize to the owner or manager who banishes me from that group.

My advice to you is shed the groups you’re ignoring. Treat it like spring cleaning; purge your proverbial LinkedIn house of those groups you’ve stopped visiting. Trust me, it will feel great.


If you know of other functionality of Groups not mentioned here, let us know.

As always, if this post helped you, please share it with others.